GreenChain specialises in building and maintaining supply chains in the floriculture sector: from grower to buyer.
We serve the buyer and make sure that the supply chain is organised as efficiently and effectively as possible.
We operate on the principle that every link in the chain should earn its money by adding value. GreenChain itself is not a link in the chain. Instead, it acts as the ‘lubricant’ that keeps the entire chain running smoothly and efficiently. And once a supply chain is built, it always needs maintenance!
GreenChain engages mainly in direct trade between grower and buyer. This makes the supply chain more transparent for both parties. Growers know where their product is going, and buyers know where their product is coming from. The result is clear communication about price, quality, packaging, certificates and all other relevant aspects.